Motivational Theory and Marketing Strategies Marketers have to understand the motives of their potential customers to enjoy good sales. A buyer has several motives and each change with various elements. In such cases the marketers can readily help their customers by changing their marketing strategy so that the conflict is resolved. Following are the major conflicts that may arise − Approach Conflict − This conflict arises when a consumer has two different choices of similar products or services. He gives equal importance to them, but is unable to choose one over the other. Approach Avoidance Conflict − This type of conflict happens when the consumer decides in favor of a product, but is unhappy with a particular feature of the product and wants to avoid it. Under such circumstances, the marketer may come up with few modifications in the existing product and make it suitable for the consumer.
“I decided, very early on, just to accept life unconditionally; I never expected it to do anything special for me, yet I seemed to accomplish far more than I had ever hoped. Most of the time it just happened to me without my ever seeking it.” There are certain qualities each and every human being should have. Qualities that have the power to help each and every one of us to connect with our own selves and the world around us at a deeper level. Crafting better lives for ourselves and those around us and making the world a happier and a lot brighter place to be in. And these qualities are:
1. Faith
Faith in yourself and all that you are. Faith in your abilities. Faith in life and faith in the Infinite intelligence that created us all.
“He replied, “Because you have so little faith. Truly I tell you, if you have faith as small as a mustard seed, you can say to this mountain, ‘Move from here to there,’ and it will move. Nothing will be impossible for you.”
2. Courage
Courage to create the life you deep down inside know that you deserve to live. Courage to go where most people don’t dare to go. Courage to be the person you were born to be.
“Courage is the most important of all the virtues because without courage you can’t practice any other virtue consistently. You can practice any virtue erratically, but nothing consistently without courage.”
3. Love
Love for yourself. Love for your friends. Love for your family. Love for your work. Love for your pets. Love for your planet and love fotr your life. Love for those who love you, and love for those who don’t.
“The heart that loves is forever young.” ~ Greek proverb
4. Deep Sense of Connection
A feeling of belonging and a deep sense of connection to all things, all people and all places. Recognizing yourself in everything and everyone. Understanding the ONEness of all things.
“If I go into the place in myself that is love, and you go into the place in yourself that is love, we are together in love. Then you and I are truly in love, the state of being love. That’s the entrance to Oneness.”
5. Imagination
The ability to inspire and feel inspired. The capacity to use your mind to create new worlds and discover new realms. To go where no one has ever gone before and craft things that nobody has ever crafted before.
“Logic will get you from A to Z; imagination will get you everywhere.” ~ Albert Einstein
6.Denial of all fearful things
The ability to deny all things that originate from fear. To ignore, reject and show complete indifference towards those things that cause you to feel separate from your fellow human being, separate from the world around you, separate from the things you dreams and desires, and separate from God itself.
“You have but two emotions, fear and love, one you made and one was given you.” ~ A Course In Miracles
7. Thankfulness
And attitude of gratitude. Praising and giving thanks for the things that are and for the things that aren’t. For the things you already have, for the life you are now living and for the many blessings life sent and will continue to send your way.
“What if you gave someone a gift, and they neglected to thank you for it – would you be likely to give them another? Life is the same way. In order to attract more of the blessings that life has to offer, you must truly appreciate what you already have.” ~ Ralph Marston
8. Open-mindedness
A clean and open mind that welcomes everything and everyone. Without the need to judge, label and condemn the things, people and experiences that are not aligned with who you are, with what you stand for and with what you yourself believe in.
“We need to give each other the space to grow, to be ourselves, to exercise our diversity. We need to give each other space so that we may both give and receive such beautiful things as ideas, openness, dignity, joy, healing, and inclusion.” ~ Max de Pree
9. Trust
Trust in the power and wisdom of life. Trust that you are never given more than you can handle. Trust in yourself, trust in your inner power and wisdom and trust in your ability to manifest the things you want to manifest.
“When I stand before God at the end of my life, I would hope that I would not have a single bit of talent left, and could say, ‘I used everything you gave me’.” Erma Bombeck
10.Detachment
The strength to let go of all things that no longer serve you. All places and all people that no longer need or want to be in your life. The ability to let go of your attachment to limitations, fears, doubts, and insecurities. Taking your focus away from who you now are and placing it on to who you want to become. The strength to let the old you “die”, to let the old you go so that the new you can be born.
“Until man lets go of that which he is now conscious of being, he will not become that which he desires to be.” ~ Neville Goddard, Your Faith is Your Fortune
And by simply embracing these 10 qualities your whole life will improve and you will discover yourself to be a greater person by far than you ever dreamed yourself to be. What do you say? Do you think you can embrace these qualities and make them part of your everyday life?
~AllReall
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